Hi, I’m Elena.
A digital product designer. I specialize in extracting clarity from ambiguity through user research, delivering impactful interaction and visual design.
Featured Projects
lululemon Product Discovery & Browsing
Improving browse discovery, comparison, and conversion.
Web
UX strategy, visual & motion design and prototyping
lululemon Browsing Image Gallery
Reducing decision fatigue in product browsing.
Web
Discovery, UX strategy, visual & motion design, and prototyping
lululemon Digital Store Pages
Connecting online and in-person shopping.
Web
User research, visual design, content strategy and prototyping